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Navneet Bhushan (Founder Director)
Amit Kumar Mishra (Intellectual Property)
SB Mehta (Strategic Innovation)
Priya Ranjan Mishra (Strategic Innovation)
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Value Crafting
We all intuitively understand the meaning of “value”. At the same time, it is difficult to put a finger on it.
Does innovation drive the evolution of value or is it the other way around?
Crafitti Thought Ignition Paper Series (TIPS) - Customer Value: The Unknown Fundamental